Increasingly, I find supermarkets push towards self-service checkouts by way of providing less and less normally operated tills. I assume my own surrender is not far away, even though I hate the idea.
I quite like 90 seconds of human interaction at the checkout. I quite like not having to master a machine when I do my shopping. First and foremost, however, I think they should make an effort to take my money.
Waitrose in particular generally prides itself of its human approach, so I find the rise of the machine in their stores particularly disturbing.
The consequence can only be to buy even less at the supermarkets. Here in London’s suburbia, little actually requires a visit to a self-service equipped supermarket, and little can be found there (least of all at Waitrose) at a price lower than the local independent and small chain stores.